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The Significance of a Chief Nursing Officer in Healthcare Excellence

Healthcare Business Review

Dawn L. Alexander, Chief Nursing Officer, DCH Health System
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What are some pivotal tasks and responsibilities that shape your daily agenda?


In my role as the Chief Nursing Officer (CNO), I oversee all inpatient and a portion of outpatient nursing, which includes managing clinical areas in both inpatient settings and the emergency department. Our hospital operates across two campuses, functioning as a unified entity, and I hold responsibility for both locations. This encompasses supervising emergency departments, inpatient services, respiratory services, and clinical education.


What are the prevailing challenges and emerging trends affecting the industry currently?


Staffing remains a key focus, especially for CNOs striving to assemble an ideal team to meet patient care requirements. While some hospitals have achieved this without relying on agency or contract travelers, we have found it necessary to utilize contract travelers. Beyond staffing challenges, there is a need to explore innovative approaches to minimize our reliance on traveler staff, promoting a greater presence of core staff at the bedside as opposed to agency personnel. Additionally, fostering a culture of teamwork, support, and patient safety is crucial. This entails creating an environment where employees feel secure in expressing concerns and contributing to a culture of safety, not only for patients but also for themselves in their day-to-day work.


Could you highlight any recent project initiatives you've been involved in?


We've undertaken various staffing initiatives, encompassing internal incentives to support our in-house nurses. Our goal is to encourage their assistance in addressing staffing challenges. Additionally, external incentives and projects have been implemented to attract nurses to the hospital. These include compensation adjustments, specialty contracts, and efforts to cultivate a more receptive and team-oriented work culture, both internally and externally. We've also implemented quick wins that may seem minor from an executive standpoint but are highly valued by our staff. Examples include allowing them to wear organization-specific T-shirts on designated days, sponsoring T-shirt days, and providing holiday pay incentives for those working on holidays. These seemingly small gestures contribute significantly to fostering additional support for our staffing needs from the perspective of our dedicated staff.


Healthcare consulting will persist, with its vitality closely tied to the resources available within organizations


Could you share your insights on the prospective trajectory of a consultant's role within a healthcare organization in the coming years?


I believe healthcare consulting will persist, with its vitality closely tied to the resources available within organizations. While many might prefer internal solutions if the requisite skillset is present, there will likely remain a steady demand for external consulting, contingent on the nature of the services offered. Some organizations have developed in-house expertise in leadership development, reducing the overall demand for such services. Nevertheless, new niches may emerge based on evolving supply and demand dynamics. In essence, the landscape of healthcare consulting is expected to endure, albeit with fluctuations in demand and the emergence of different needs over time.


What advice would you provide to emerging professionals within your field?


The advice varies depending on their level of experience; seasoned CNOs likely possess a similar level of knowledge, and I, too, continue to learn from more seasoned individuals. However, for those new to the role of CNO, I would suggest prioritizing the understanding of your team, maintaining a visible presence across all organizational levels, fostering approachability, cultivating a culture of transparency, and acknowledging and communicating with staff even when there may be disagreements about the rationale behind leadership decisions; staff should always understand the "why".


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